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Thinking of Selling?
We
realize deciding to sell is an
emotionally charged,
life-changing decision.
It will affect all aspects of
your life - not just the
financial.
The
decision will affect where
you live, what you do, and
who you are.
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 Avoid Detours and Dead Ends
Darrell Hess &
Associates has answers,
suggestions and solutions
to your questions and
concerns.
We will guide you
through the many decisions
and difficulties facing you
during the selling process.
The
Big Difference What
separates us from other
brokers?
It's our "5 for
1" office structure of
salary, not commission.
When
you hire us you are getting a non-commission based sales staff -- which
amounts to 5 professional brokers for the
price of 1.
Hands-on, personal
and professional Brokerage service.
If one or more of the brokers are out of the office on business,
the rest of my Brokerage staff is in the office and are available to
respond to buyers and sellers.
"You
thought of and organized
all the miniscule details
of the entire process and
took the load off of us
as sellers. Your
entire team was very
professional and
thorough. The
package was very
professional and
descriptive and was
provided to many
interested parties.
Your knowledgeable staff
was a pleasure to work
with." Ginny
M.
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Who are these salaried Brokers that have sold
over 265 campgrounds
and RV Parks?!
Because
all of my brokers are paid on salary, not commission, we've created an
environment of cooperation
and teamwork, and all will
be involved in your
project.
Throughout your
association with us, you
will talk and work with everyone in my office and each will have
an important role to play
in the packaging, marketing
and sale of your park. My
brokers are paid
by the hour to gather
information, solve problems
and be of assistance to you
and buyers. |
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Darrell Hess |
Melinda
Mimms |
Brenda
Lang |
Karen
Williams |
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Experience: 27 years |
Experience: 16 years |
Experience: 12 years |
Experience: 8 years |
Background: BS in marketing from Florida Southern College, retail sales
background. Owned and operated 3 clothing stores. Sold first RV park in 1982. Licensed as a broker in 10 states. |
Background: After graduation from the University of North Carolina with a
business degree, worked for a large advertising agency as a media
Planning Supervisor for 11 McDonald's restaurant markets in the
southeast.
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Background: Earned a music degree from Northwest Nazarene College in
Idaho. Experience teaching school and in administration.
Developed and maintains our website.
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Background: Earned a degree in Legal Admin. from the University of West Florida. Worked for the State Attorney's office in
Florida for 10 years and the District Attorney's office in North
Carolina for 4 years.
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Something Unique: Built and test flew an airplane. Rides a Kawasaki
motorcycle. |
Something
Unique: Loves roller coasters, cruises and winning 25 cent bets with Darrell. |
Something
Unique: Grew up in Alaska. Dedicated tent camper. |
Something
Unique: Loves burnt marshmallows and is the best person for your trivia
team!
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Who
Handles the Details?
Generally,
when you hire a broker,
most of the time, you get
just the broker.
The more listings
they have, the busier they
are, so, how much time does
he really have to spend on
your park after he gets the
listing? Ask them who handles all
the details?
Any
Paid Staff?
Ask
other brokers how much paid
support staff they have.
They may list a
number of other agents
working in their office,
but those agents are
probably working on
commission, and maybe more
concerned with chasing a
commission rather than
following up on all the
details necessary to
successfully market and
sell your park.
Salary - Not Commission
With Darrell Hess & Associates, you
get the efforts of a team of 5 qualified professional brokers.
Contrary to other
brokerage offices, my staff is paid on salary, not
commission. After 27 years
selling parks, we fully
understand the 1000's
of details that need
attention in the marketing
and sale of each RV park. My
broker associates are paid a
salary to handle the
details on your park.
As a salaried Brokerage team we "handle
the details": Preparing
listing agreements,
gathering information on parks and
creating marketing
packages, answering the
many specific questions
buyers have, negotiating
sales agreements between
sellers and buyers,
typing contracts, working
with attorneys and
accountants and
coordinating closing
details.
In our
"spare" time we
travel to look at
campgrounds, meet with
sellers, conduct
workshops, give speeches,
do consulting projects
for campground owners and
buyers, write and edit
our newsletter and
guidebooks, compile and
update statistical
information on the
industry.
We also employ 1
full-time administrative assistant and
other part-time employees
as needed to help handle all
of those
"details."
"Each and everyone
of you that we have had
interactions with at
Darrell Hess &
Associates have
demonstrated a high
degree of
professionalism, great
communication skills and
quick response!
Darrell should be
proud of his
organization!
Thank you for your
research and gaining the
answers so quickly.
It is a pleasure
doing business with
you." Jim C.
Most
Listings?
Many
brokers measure success by
the number of listings they
have but our philosophy is to
measure success by the
quality of our work and the
number of sales.
We
limit the number of listings
we accept and do not assume
more than the 5 of
us can handle
professionally. Our
reputation is as important to
us as yours is to
you.
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Confidentiality
Owners
often tell us - "Please sell my park but
don't tell anyone it 's
for sale."
That makes our job harder - but can DO it! Many campground
owners choose us to
market their park because
of our dedication to and
proven method for
helping maintain
confidentiality.
Some
brokers advertise the
name and location of the
park and are not strict
about releasing
information. Not
us.
All of our buyers
have to agree to maintain
confidentiality before we
release any information,
including the name and
location of the park. Prospects are reminded of
the importance of
confidentiality at 5
different stages of our
selling process. Our website does not advertise the state where the
park is located to help maintain confidentiality.
Some brokers show pictures of the park on their ads and along
side their list of parks for sale. Not us. We do
not want to risk potential buyers recognizing the park. We do
provide LOTS of pictures on the parks, but ONLY after
prospects agree to maintain confidentiality.
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Pre-Qualifying
Buyers
We
have a 2-step process
that buyers must go
through to receive
information on your park.
First, before
receiving any information
(the Part A package) they
have to agree to maintain
confidentiality and tell
us they have access to
the required downpayment for your park.
The
second step requires that
they fill out our Buyer
Profile Form which gives
us more details on their
financial situation
(assets and liabilities).
Once we get
detailed information on
them, if they are qualified, then we release more detailed
information, including income and expenses, on your park.
"The
packages you provided
impress me.
No broker has ever
come close to the
professionalism and
quality of presentation
that your company has
provided.
It is a breath of
fresh air to know that
there are professionals
in this industry
niche." Gary H.
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Marketing
Our
unique marketing strategy
divides the information
on your park into 2 parts
- Part A and Part B.
Part
A Information Package
The
Part A Information
Package is a general
summary of the business
and the property (with
lots of pictures).
It is designed to
answer the basic
questions of buyers and
allow them to "rule it
in or rule it out" -- that is, to determine if
they have a further
interest in the
campground.
(Prospects do not
receive the Part A
package unless their
downpayment capabilities
are in the range required
for the park and they
agree to maintain
confidentiality.)
Instant
Access Passcode
Our
special campground website allows buyers
instant access to the
Part A Information on
your park - but it is
accessible only by a
secret passcode.
To receive the
secret passcode, a prospect must
give basic information
about themselves, their
downpayment capabilities
and also agree to
maintain confidentiality.
Part
B Information Package
After
reviewing Part A,
if the prospect has
further interest in the
park, they can request Part
B, which contains more details on the park
and financial
information such as
income and expenses.
But, prior to
receiving Part B
the prospect must fill
out our Buyer
Profile Form.
This form gives us
more personal
information, as well as a
more detailed overview of
their financial status.
They agree again
on this form to keep
confidential the
information they receive. |
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Our
Fee
How
much does it cost to get 5 professionals for the
price of 1 broker?
Our fees
depend on the degree of
difficulty.
If the sale will
be easy we don't need
to charge as much.
If it will be a
difficult sale - we
charge more.
I can tell you the
maximum would be 10%
- it could be less
depending on the
following 3 factors:
Depends
on 3 Factors 1. The
degree of difficulty.
If it is an
easy sale, we charge
less - for a
complicated sale, we
charge a maximum of 10%.
2. Our
familiarity with the
property and owners. If I've
sold the park before, I
already have lots of
information and understand
the business and
property.
In contrast, a
property that I've
never seen and owners
I don't know will
require much more
time and effort on
our part.
3. The
degree of commitment
you make to us.
For example, a
park owner who says, "OK, sell my park --I'll give you a
30 day listing" versus
a park owner who
says, "You're the
experienced broker I
want directing the
marketing,
negotiations, and
closing on my deal,
so I'll give you a
2 year listing". When
we take on a project,
I commit 100% of my
Brokerage staff, our time, our
skills and expertise -- and that is all
upfront cost to me.
Therefore, I
expect the same level
of commitment from a
seller, and do not
work on "open"
listings.
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Local Brokers
There
are many local real estate
brokers and business
brokers to choose from.
Most are good at
selling houses and some
have converted to selling
commercial real estate.
But how many
campgrounds or RV parks
have they sold?
"Remember,
you're selling more than
just real estate and most
real estate salesmen don't understand small
businesses and most
business brokers seem to
know more about selling
bars and restaurants than
as complex a business as
campgrounds. Hire a
specialist and don't be
afraid to pin him to the
wall and check all his
references."
Former Owner
Local
real estate brokers usually
are not able to maintain
confidentiality as they use
the MLS (multiple listing
service) as the basis of
their marketing. |
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RV Park Brokers
Most
have the ability to guide
you to a realistic price
expectation.
They should have
accurate comparable sales
information on parks sold
and should know what parks
are selling for based on
the current market and
economy.
"We
got estimates from two
nationally recognized
campground brokers and an
estimate from a local
realtor on the value of
the land."
Former Owner
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Which
One to Use?
All
of them may be qualified to
do the job, but you are
looking for a broker that you
have confidence in and are comfortable communicating
with. Just because they say they are a specialist and
have sold a few parks, doesn't mean they are the right "fit" for
you. For example, read what one person said about the broker
involved in their purchase (who had many years of experience in selling RV
parks)...
"We
have purchased an RV camp
and marina. We regret
that you did not have this
listing as I know the whole
deal would have gone much
more smoothly. The
broker we were dealing with
even though he claims to
have experience in the
campground sales business
we felt was completely
incompetent and nearly cost
us the deal. This is
not only our opinion but
that of both attorneys,
both accountants and the
seller as well. It
has been a real pleasure
working with you and your
staff."
Bill B.
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Call several brokers.
Talk to them - ask them
questions.
Get
references.
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Need
help with pricing?
Click below to learn how
we can be helpful. |
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What
Sellers Say About Us
(To
read the entire letter
click on the envelope.)
Rusty and
Barbara,
former owners of
Yogi Mays Landing,
say:
"It's hard
for us to express
our sincere
appreciation for
all that you 
have done to change
our lives. In a
period of recession
and uncertainty in
the country, you
never compromised
the sale of our park by lowering
the standards of
the prospective
buyer or
encouraging a buyer
who would not have
made a "good
fit" with our
campground. Your
concern was always
for the right buyer
and not for just a
quick sale."
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Ron and Margery,
former owners of
Hemlock Campground
and Cottages, say:
"After
a year of dead ends
and much time
wasted we finally
got smart and put
it in
the hands of an
expert - Darrell
Hess &
Associates...
The results,
of course
speak for
themselves - the
numerous qualified
and
educated
prospects, the open
communications...
and most
important, a
replacement for
ourselves that we
could not have hand
picked
better." |
Richard
and Sally,
former owners of
Quakerwoods
Campground, say:
"After
checking
credentials,
speaking to other
satisfied sellers,
meeting and
questioning
Darrell Hess and
other brokers, we
chose Darrell Hess
&
Associates.
As a specialist in
the business of
campground sales,
we
found he and
his staff to be
quite knowledgeable
in all aspects of
the
business,
experienced in
dealing with buyers
and sellers,
professional
and caring in
handling delicate
situations, all
done with integrity
and a
concern for
confidentiality." |
Gary and Debbie,
former owners of
Camp Lakewood, say:
"When
looking for a
broker your name
showed up most
often in more
different
places we looked
for brokers.
We felt you must
have more
connections with
buyers from all
over the U.S.
We also liked the
fact that you
educate potential
buyers on pricing
and value of the
business.... The
internet
presentation you
put together on our
park was
excellent.
Every time we
called your office
the whole staff
could answer just
about every
question and found
out anything right
away. We felt
you all were very
thorough with
paperwork in
getting ready to
sell and helping
with all of the
closing details....
Thank you - you
have found the
"perfect
fit" for new
owners for our
campground." |
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Recent
Seller References:
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Brent Coursey, former owner of
Osage Prairie RV Park, MO and Lake Hartwell Camping & Cabins, SC
417-684-7888
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Jim and Ghis (pronounced Jess)
Gallagher, former owners of Bean-Pot, TN
931-248-1803
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Dick and Dee Gheen, former owners
of Woodland Campground, PA
814-592-2568
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Darold and Marilyn Long, former
owners of Country Woods RV Park, NC
828-371-2893
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Ken
and Debbie Mills,
former owners of Deep
Creek Campground,
NC,
828-682-4884.
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George and Pam Koons, former
owners of Shangri-La on the Creek, PA
719-371-3853
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Curt Bryant, former owner of
Holly Ridge Family Campground, NC
336-874-2368
(Keeping
track of
"retired" sellers
is difficult because they
often travel. Let us know
if any of these phone
numbers don't work.) |
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Our
newest guidebook, "Thinking
of Selling," is
designed
specifically for
owners considering
selling.
This educational
guidebook will address
the 3 Phase Process
you will need to work through
to make an
informed decision about
selling.
One campground owner
says,
"The guidebook
you sent us,
'Thinking of
Selling,' is an excellent
source of information and
covers
every aspect of selling a
campground that is
conceivable. We
would highly
recommend it!
There aren't any
additions or changes that
we can note,
instead we learned even
more from YOU!
Without having 'been
there,'
it is amazing how you
covered selling a
campground so
thoroughly.
We can't thank you enough
for sending the 'Thinking
of Selling'
guidebook
and giving us an even
better understanding of
the selling
process."
Want to know more
about this
guidebook?
Once you
are done reading this
section click on the
"Helpful Tools"
button above. |
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